Search Engine Marketing
Search Engine Marketing (SEM) or Pay-Per-Click advertising ensures your website always appears high in the search engines. We can assist you with a marketing campaign directly aimed at your target audience.
Ulka Media can help to maximise your online presence by utilising search engine advertising. Since Google has more than an 80% market share we tend to favour the use of their systems but we can also create ads for you on the Microsoft Ad Center or Yahoo Sponsored Search. There are two sides to Search Engine Ads: Sponsored Listings & Displaying Ads.
Sponsored Listings
We can help you connect better with customers searching for what you sell. By using Sponsored Listings your ad will appear above natural listings on search results, as well as on other relevent websites throughout the worldwide web. We use three core components to create your sponsored search campaign:
- Relevent Keywords
- Creating Ad (Title, Description & URL)
- Setting Price (Maximum PPC amount)*
* We can work with any budget and since you only Pay-Per-Click through to your landing page this is a very direct marketing option.
Displaying Adverts
Displaying advertising programs can give you revenue from each page on your website, with a minimal investment in time and no additional resources that delivers relevant text and image ads that are precisely targeted to your site and your site content. If someone browsing your site clicks the advert, you get paid.
If you can't afford not to be in the top listing, you may want to consider search engine marketing.
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